For years, I did what most women are taught to do. Be quieter. Be easier. Be grateful. Until I realised nobody was coming to save me – that my life wouldn’t change until I did. So I stopped hiding, stopped waiting and started using my voice.

In 2020, I quit my job, started a business and started posting about it online. Since then, I’ve built an audience of 370,000+, grown that business to seven figures, written a best-selling book, and landed global press – all while raising two kids as a single mum. Building my personal brand meant I never had to look for business or beg for a client. I never had to ask for permission because everything I needed to win, came directly, to me.

Today, I teach women what happens when they stop shrinking themselves in the rooms they already deserve to be in. I speak about confidence that actually changes behaviour. Visibility without burnout or performance. And why building a personal brand is their competitive advantage.